The Thing More Important Than Winning Games
Sam Melendrez, Head Strength and Conditioning Coach at Discovery Canyon (Colo.) High School, shares his views on the real role coaches play in the lives of young people.
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Author: Paul Sapienza
John Snelson’s Approach to Leadership as a Texas AD
See how John Snelson manages the demands of being both head football coach and athletic director at a major Texas 6A school.
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Athletic Sponsorships, Part 3: Reporting To Sponsors
This installment in our series on sponsorships covers how to effectively gather, document, and report statistics to sponsors throughout the year.
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How Davis County High School Saves Money On Field Maintenance
What started as a surprising demo turned into a game-changing solution for Davis County High School.
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Athletic Sponsorships, Part 2: Pricing
How do you determine the value of sponsorships, and what factors should be considered when setting prices? In the second part of our series on sponsorships, we’ll explore strategies for athletic directors to price their sponsorship packages effectively.
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