John Snelson, Athletic Director and Head Football Coach at Dickinson (TX) ISD, shares his approach to running a successful football program. Highlighting the structure of weekly practices, he explains how his team stays sharp, disciplined, and playoff-ready.
Look inside the methods, mindset, and message of one of college football’s most respected performance coaches.
Manage the officiating shortage with smart hiring, scheduling, and hospitality.
Mesa High School turns an old auto shop into a cutting-edge weight room, showcasing the importance of school spirit.
Building an elite-level athletic program starts with a strong foundation. Align middle and high school sports to create lasting success for your teams.
Create a nationally recognized high school athletic program with a culture of excellence, enhanced visibility, and long-term sustainability.
Meet the evolving demands of modern sports administration through certifications, networking, continuing education, and industry research.
Maximize scholarship opportunities for student-athletes by increasing athlete exposure and organizing recruiter visits.
How high schools can comply with Title IX requirements to ensure long-term equity and growth in athletics.
Retaining top-tier coaching talent is essential for elite programs. These proven strategies build loyalty and keep coaches committed to their team’s success.
