Creating School Branding — And Making It Stick
When Brian Moore took over as Athletic Director at Parkdale High School, they needed a new logo. What came next was a full rebrand of the school, unifying its presence in the community.
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Author: Paul Sapienza
Building An Unbreakable Team Through Culture, Connection, And Care
Coach Niko Palazeti, Director of Football Sports Performance at the University of Cincinnati, breaks down what it takes to build deep trust, commitment, and unity in today’s fast-paced world of college football.
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What To Do When Athletes Won’t Sleep
Sleep is the most powerful recovery tool an athlete has—but it’s also the one most often neglected. For high school ADs, teaching athletes how to rest may be just as important as teaching them how to play.
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The Matrix Fitness Magnum Plate-Loaded Elevated Biceps Curl
With rotating handle grips for full range motion, integrated band attachment points, and a durable, adjustable design, the Matrix Magnum Plate-Loaded Elevated Biceps Curl provides a customizable bicep workout that enhances both muscle activation and training efficiency.
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Simplifying Booster Club Communication
Gerardo Jauregui, Athletic Director and Head Football Coach at Lyford CISD, shares how centralizing communication with the booster club streamlined fundraising while securing major equipment upgrades for multiple sports.
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